| PartyGaming Goes All-In with Traffic Marketplace
LOS ANGELES--(BUSINESS WIRE)--Traffic Marketplace, a leading online advertising network and a unit of Connexus Corporation, today announced a strategic and exclusive purchasing arrangement with PartyGaming Plc, the world's largest publicly-listed online gaming company. The arrangement enables Traffic Marketplace to serve as the exclusive advertising network to resell advertising and sponsorship opportunities on the U.S.-facing versions of PartyPoker.com, one of the world's largest online poker rooms, and PartyPoker.net, the world's largest online poker school, to advertisers on the Traffic Marketplace network. PartyPoker.com and PartyPoker.net provide "play for fun" games to players in the U.S. Neither accepts any wagers for real money games or deposits from customers located in the U.S.
Two Hour Workday: How to work at home just two hours a day!
Summers can be challenging at my house. My children are 12 and 9 years old, but they still need time and attention, which can make it hard to work from home. While they can keep themselves busy for a few hours, eventually the bickering, whining, and calling "MOM!" starts. This summer I vowed it would be different. After implementing some new strategies, I have been able to modify my schedule so that I work only two, maybe three hours a day. Not only has this schedule given me more time with the kids, but I have been more productive than when I worked four to six hours a day! You can bet that I'll keep this schedule when school starts! Here's my formula for working two hours a day from home: 1) Choose a 2-hour workday friendly job or business: .
Komotion Releases Photo Gallery Generator
Designed for professional photographers and serious amateurs who want to display and sell their work on the Web, Shozam Business Edition provides a broad range of gallery creation tools, as well as integrated PayPal and Google AdSense functions for receiving payments and advertising online. Photographers can choose from automatic gallery creation tools or customize their sites by choosing from a selection of design elements or using custom HTML. Among the gallery options available are Flash presentations, slideshows with sound, a search engine optimization tool that automatically adds metatags to galleries, selectable image protection for watermarking photos or disabling right-click copying, EXIF data display, and geo-tagging with Google Maps integration. Shozam galleries can display video as well as still images.
Yahoo's New Quality Based Pricing Looks at Conversion Rates
Yesterday, I reported at Search Engine Land the launch of Quality-Based Pricing. In short, Yahoo will now begin to give advertisers a percentage discount, based on the ad's quality. What makes up the quality of the ad? Yahoo told me, "publisher conversion rates, traffic source and implementation type." Now this is not live across all keywords yet, but will be in a few months. When Yahoo told me the criteria, I had to take a second look. Did Yahoo say "publisher conversion rates?" Yes, they did. So I asked Yahoo for more information. Yahoo is looking at how a publisher may convert for advertisers and adjust the pricing of the ad based on that. I asked Yahoo to clarify: Rather than the overall number of leads sent to advertisers (conversion rates), the publisher conversion rate is the number of leads that the publisher send to advertisers that actually result in a conversion (e.g., a sale, a sign-up, etc.
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